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09 01 10
Gotta love Miuccia Prada and what she achieves year after year. She has always been one of the driving forces that the fashion industry (and the design world) looks to for both intellectual stimulation and an indication of what design trends can be adopted for commerce. From a marketing point-of-view, we always applaud the brand’s commitment to creativity in both advertising, promotion and supporting print collateral. This is one (Fall/Winter 2010) of our favorite lookbooks (usually a bound collection of runway shots for most labels). Part of the Real Fantasies series, where fantasy meets Prada’s vision of a stylized reality. Illustrations by Alexander Reichert and Fausto Fantinuoli with photography by Phillip Meech. Love every darn amazing page…
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08 10 10
@work | Jupiter (brand positioning, graphic design, content development, photography)… Developed a series of sales materials positioning and promoting research company’s strengths in diverse business-to-business categories. New photography commissioned to support company’s established innovative brand image. Pieces were created to serve as both leave-behinds and direct mail initiatives.
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06 10 10
Kellyco@work | NEWSWEEK (graphic design, advertising, identity, promotion, web design, content development). Developed extensive roster of sales support materials, media kits, promotion and various program identity designs to support both domestic and international sales efforts. Projects included print collateral, advertising, advertorials, video, cd-roms and web.