-
01 22 14
Illustration by Sirn Thada for Girls Tumblr.
-
01 22 14
Font SPOTTED. Nice use of ZIGZAG for Acid Magazine No2! (zigzag-font)
-
01 21 14
In need of some retail therapy? Soon you’ll be able to bring IBM’s Watson along. As the cognitive technology behind the Expert Personal Shopper app in development, Watson will be able to help make smarter buys based on one’s preferences. Like an uber-clued-in, trend-savvy sales associate that fits in one’s pocket, only without the attitude or high pressure sales pitches.
-
01 21 14
Smart outdoor advertising that serves as seating, shelter or ramps. Created by Ogilvy Paris for IBM. High marks for simplicity, art direction and copy. Campaign promotional visuals here also warrants praise. Keep it comin’ Ogilvy.
-
01 21 14
Ogilvy continues its fine work for IBM’s Smart Cities campaign with a series of outdoor ads which double as a shelter, seat and ramp. Clean, colorful and clever enough to get even the younger folks to take a second look. Thinking smart works…