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Before there was Julia, there was the great Roy Orbison.
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09 30 13
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09 26 13
Inside Chanel. A website that celebrates all things Chanel is releasing the final films of a nine-part series. The first four videos detail the iconic No. 5 perfume, Marilyn Monroe’s relationship to the perfume, Chanel’s innovative approach to diamond jewelry and the creation of the timeless Chanel jacket. These segments are put together like vintage video scrapbooks with pops of color and beautiful animation. The next three videos tell the story of how Coco went from orphan to the most influential woman in twentieth century fashion. The final two films show Karl Lagerfeld discussing his views of Chanel, the woman, and Chanel, the legendary fashion house. A compelling promotional series that expertly poses as a mini-documentary. All wonderfully on point with the iconic fashion label’s well-crafted brand standards. Absolument magnifique to watch just as Paris fashion week begins…
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09 24 13
In what is definitely the most cinematic video brought to you by a Mexican food chain ever, Chipotle introduces audiences to their free iOS game, Chipotle Scarecrow. Moonbot Studios created the dystopian fantasy world featured in the video, and Fiona Apple pushes the emotions further with her hauntingly perfect rendition of “Pure Imagination” from Willy Wonka and the Chocolate Factory. The point of the game is to save the City of Plenty from an evil food corporation, Crow Foods, that is adding genetically engineered ingredients to food. The game’s plan is in line with Chipotle’s “Food with Integrity” motto. The video may seem more like an Oscar-worthy short than a promotion for an electronic game, but we appreciate Chipotle’s smart and high-quality launch effort. Hopefully, signs of more creative efforts to come. So grab a Tecate, sit back and let the video roll. WARNING: a few tears may follow…
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09 23 13
Calling all font nerds… Featured in one of those all-too frequent fab.com emails. Designed by a husband-and-wife team at The Social Dept., the simple tees are part of a series focused on design-nerd humor. Perfect gift for the graphic designer/art director or font-lover in your life. We’re waiting for the sans serifs light version. Helvetica Neue Light to be specific…