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Advertising SPOTTED. Pantene | Labels Against Women. New Pantene spot that is gaining quite a folllowing (4,349,546 YouTube hits and counting). Facebook’s Sheryl Sandberg recently chimes in, "This is one of the most powerful videos I have ever seen illustrating how when women and men do the same things, they are seen in completely different ways. Really worth watching. Lean In prize of the day for sure!“ Not sure if a shampoo spot is going to affect real awareness or change, but sure is a nice promotional connection to Ms. Sandberg’s online community (Lean In) and book marketing efforts. Creatively and strategically, prefer the Dove campaign for Real Beauty by Ogilvy. But, all in the right direction…
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Makes you want to scream… Happy 150th to Edvard Munch, born on this day in 1863. The Scream, 1895, Lithograph. The Metropolitan Museum of Art, New York.
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Rodarte at the Chateau… The Mulleavy sisters and their always intriguing Rodarte collection give fashion site Coveteur a shot at showing off their archives and some of their inspiration. Seems just perfectly at home in the fabled LA hotel. Beautifully realized. What’s not to love…
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“Don’t just look at a problem’s exterior, identify the root cause. Then think of multiple ways to solve the problem and compare your options.” —Lei He, Senior Software Engineer, IBM, Inside the Inventive Mind.
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“You have to be patient with yourself and find new ways to persevere in the face of external skepticism. Having a pipeline of different ideas at different stages of maturity keeps you going.” — Suparna Bhattacharya, Senior Technical Staff Member, IBM Research, Inside The Inventive Mind.
