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02 07 18
What Makes You Special? Global advertising campaign for the technology giant IBM by Ogilvy & Mather. Illustration by Andy Potts.
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02 07 18
IBM’s What Makes You Special? global branding campaign (Ogilvy & Mather) with large-scale outdoor installations worldwide. Illustration by Andy Potts.
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02 07 18
Impressive branding for leading Auckland catering company (agency: Strategy). Positions company and catering as more than just food and service, defining it as both a extraordinary experience and art form. Identity worked to position the company as innovative, contemporary and desirable. Bold and colorful illustrations are utilized effectively for both impact and distinctiveness. Bon appetit…
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02 06 18
Pantone’s Top Colors for spring. We’ll have to ponder these for awhile but we’re leaning toward dazzingly blue, freesia yellow and hemlock green….
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01 30 18
Impressive branding work (by Richard Marazzi) for Polpo (octopus in Italian), a London restaurant that specializes in Venetian-influenced fare including seafood. Great mix of vintage illustration, contemporary typography and the restaurant’s logotype. More restaurants should take notice of the time, effort and rewards of a well-designed and executed identity program. Tutti a tavola a mangiare…