Art SPOTTED. She’s back in town. After almost 30 years, that alluring girl with the big earring is back in New York. Vermeer’s beloved Girl with a Pearl Earring (c. 1665) along with 14 other masterpieces from the prestigious Dutch museum, the Royal Picture Gallery Mauritshuis in The Hague, is now at The Frick Collection. October 22, 2013 – January 19, 2014. Simply, inspiring…
Month: October 2013
Packaging always counts
Really, honey is hot. Artisanal honeys are popping up everywhere. Honey production and sales now joins artisanal chocolate, olive oils and vinegars as another important food trend. Unlike that adorable, squeezable plastic bear that every kitchen possessed way back when, these honeys are often all-natural, sometimes raw and usually come with some distinctive flavor profile. Single-sourced honeys are especially a growing segment where the involved bees are restricted to one type of plant or bloom. Geography and climate can also play a role in determining the honey’s particular character. It is fascinating to see the role of packaging design in this reimagined food category. From the classic and traditional to the utilitarian and minimalist, the range is nothing less than immense. Check out our picks of some of the more noteworthy. And how about some honey for the holidays…
Rub-a-dub-dub… Diamond Nuts | Diamond Nut Fantasies. Brand new tub, fig and ginger shea butter bath bombs. Now that’s a fantasy we can get behind. Maybe making truffles isn’t so difficult after all…
Express yourself… Diamond Nuts | Diamond Nut Fantasies. Sometimes, a slice of cheesecake is so yummy, there is no need for words. Just kick and enjoy the fruits of your (or someone else’s) labor. Mmmmm…
Sweet little thing… Diamond Nuts | Diamond Nut Fantasies. What if you made a banana nut muffin so good that it would cause your daughter to skip the troubled teen phase and go directly into the loving, appreciative phase? Never hurts to try. Where’s that muffin pan…
You know that neighbor… Diamond Nuts | Diamond Nut Fantasies. Who doesn’t want to be the envy of the neighborhood? In the second spot, a neurotic neighbor expresses her envy while accepting a plate of seven layer bars. It’s ok to have a little rivalry in the cul de sac…
Afghan knitting hubby… Diamond Nuts | Diamond Nut Fantasies. In the first of the six spots, this happy husband waxes poetic about his wife while munching on cinnamon-glazed walnuts. He even commits to making an intricate afghan that celebrates her greatness. Silly stuff, but maybe the cinnamon-glazed walnuts were just that good…
Campaign SPOTTED. Diamond Nuts | Diamond Nut Fantasies. A little nutty meets pretty creepy, but Diamond Nuts has launched a television and social media campaign with the tagline, “Bake and you shall receive.” In the series, the bakers’ fantasies are realized when they receive extremely detailed compliments from their friends and family for baking them a nutty treat. Rebellious teen becomes the perfect daughter, husband creates a shrine to wife in the shed, competitive neighbors admit their defeat. The ads are by Deutsch LA and are delightfully quirky and overall engaging. Major points for distinctiveness and a great attempt to capture attention for an otherwise mundane product. We are a bit afraid they will be taken too literally though (aka social media haters). Hoping you just decide to bake your special someone a nice batch of Magic Cookie Bars (take liberties please)…
