Fantasy, baby!… It’s a mad, mad, Miuccia world. The Prada Fall/Winter 2012 “Real Fantasies” lookbook steps into an imagined future providing the perfect frenetic foil to the designer’s psychedelic and tightly patterned vintage prints. The environmental artwork was created by Jeroen Koolhaas and Lok Jansen with fashion photography by Phil Meech. Please don’t let it stop…
Month: September 2012
Real Fantasies F/W 2012, the sequel… Prada F/W 2012 lookbook film, next in the Real Fantasies series, projecting the future of fashion as a retrofitted past. Production/art direction by Ippolito Pestellini Laparelli & Fausto Fantinuoli. Artwork by Jeroen Koolhaas & Lok Jansen with photography by Phil Meech. Brilliant staging and storyboard. Certainly screams distinctive in a sea of average fashion promotion. Negroni with your popcorn?
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