Insta-fashion experts

Fashion’s Latest Muse? Instagram, New York TImes piece by Ruth LaFerla, detailing how Instagram affects the fashion industry. Designers such as Jason Wu, Diane Von Furstenberg, Marc Jacobs, and Rebecca Minkoff look to the social media site to get a feel for their consumers, sometimes going as far as to incorporate followers’ ideas and desires into their lines. Good point is made that fashion is meant to “lead consumers to unexpected places” rather than asking them “where to go.” For now, it seems that Instagram will remain a permanent fixture in the fashion industry. To filter or not to filter. That is the question…