Designed series of tracking studies (Mendelsohn Media Research) for the cable channel. Reports presented both quantitative media research as well as network’s key audience strengths. Developed annual concept with photography as primary visual platform. Copywriting and editing services also provided. Art and copy files provided for online version.
CNBC Research Study Series
collateral, digital design & content development
“Quality, relevant content can’t be spotted by an algorithm. You can’t subscribe to it. You need people – actual human beings – to create or curate it.”
Kristina Halvorson